Available in real time and popularity

Thanks to location information, you can tailor your offer and marketing strategy to specific markets and target groups. Content Marketing Idea generation : Google Trends is a great tool for generating content ideas, helping you create current content and increase website traffic. Creating attractive content : Analyzing popular questions and topics allows you to create content that is consistent with the interests and needs of your audience. Content publication calendar : Insight into seasonal trends and query cyclicality allows you to plan and publish content at the right time.

Real time marketing : Google Trends allows you to quickly identify and respond to current events and trends, which can increase audience engagement and brand popularity. Thanks to Google Trends, SEO specialists, e-commerce store owners and photo retouching copywriters have access to valuable data and information that can significantly influence the effectiveness of online strategies. Knowledge about user trends and preferences allows you to create personalized and attractive content, optimize your offer and increase your online visibility.



Advantages and limitations Google Trends is an excellent source of data on the popularity of various queries in Google Search and on YouTube. The tool allows you to identify trends, analyze seasonality and discover new market opportunities. However, Google Trends has some limitations. First of all, the interpretation of data requires taking into account the context - this is necessary to avoid erroneous conclusions. Not all data is indexes are relative, which may lead to inaccuracies. Moreover, the lack of absolute data and information on the actual number of searches for a given query may pose some difficulties.